Multichannel E-commerce Platform (MEP) Programme

Singapore companies keen to export their products to overseas markets for the first time¹ can tap the Multichannel E-commerce Platform (MEP) Programme to kick-start their cross-border online businesses.

The MEP Programme, under the Grow Digital initiative by Enterprise Singapore and Infocomm Media Development Authority (IMDA), connects SMEs – whether manufacturers, retailers or distributors of products – to MEP solution providers, which will help them to list and sell their products on multiple overseas e-marketplaces.

By leveraging on the expertise and strong in-market network of these partners, SMEs can expand their digital sales channels, access new customers, test in-market demand for their products and optimise sales.

The MEP Programme comprises three main components:

1. End-to-end package by appointed MEP providers to gain rapid entry to new markets via multiple overseas e-marketplaces
2. Digital marketing support to help SMEs increase brand value and drive traffic on e-commerce platforms
3. Relevant training programmes to operate an e-commerce business (working with Singapore Institute of Retail Studies as a designated training partner)

Eligible SMEs who signed up for the MEP Programme will receive a one-time support at 70%² of eligible programme costs for a year.

¹ Companies interested to apply for the MEP Programme should ideally not have had prior experience in exporting products overseas digitally.
² The 70% subsidy is subjected to meeting qualifying criteria and deliverables set out for the project.