23 – 24 August (Virtual)
Africa Singapore Business Forum Webinar Series

As part of our flagship Africa Singapore Business Forum (ASBF) event, we have launched a brand-new webinar series which focuses on how Singapore enterprises and investors can explore the growth potential of Africa’s key industries.

In light of COVID-19’s disruptive impact on the continent, this series will surface new prospects in key regional markets and highlight how rapid digital adoption is catalysing new business opportunities.

Find out more at our webinars.

Did you know that by 2024, the edutech market in Africa is expected to reach US$1.8 billion (~S$2.5 billion)?

COVID-19 has fueled consumers’ demand for distance and online learning solutions. From online learning tools and interactive content for education institutions to immersive training experiences for corporates, Africa presents numerous new opportunities for Singapore edutech companies.

Tune in to the webinar here to learn more about the growing edutech market in Africa. You can also check out the post-webinar summary for more information.

With healthcare-related enterprises in Africa recording investments of US$90 million (~S$121 million) in 2020 despite the COVID-19 pandemic, the market is poised for growth. The continent is ripe for platforms to provide telemedicine and remote patient monitoring services, adopt virtual healthcare skills training for medical staff, employ better track and trace solutions and more. This presents opportunities for Singapore health technology companies to contribute to the growing healthcare needs in the continent.

Tune in to the webinar here.

Home to more than 60% of the world’s arable land, Africa will be an important source of future food and nutritional needs. Across all 54 African countries, agriculture is an important engine of economic growth and a source of livelihood to more than 55% of the population in mostly small holder farming structures.

While Africa has seen many technological advancements in recent years, more can be done to improve yields. There is also room to deploy digital solutions to remotely monitor crop and livestock health, predict real-time weather patterns to deliver precision farming solutions and more.

Tune in to the webinar here to gain insights on the key agritech trends and opportunities in Africa.

Southern Africa is a multi-faceted region characterised by diverse cultures, languages and economies. As compared to the rest of Sub-Saharan Africa, the region is also uniquely endowed with natural resources such as extractive minerals, oil and gas, and agriculture produce.

This presents numerous opportunities for Singapore companies to leverage your expertise and capture a slice of the growing market. For example, Angola remains a stronghold in the Southern Africa region for the oil sector, while Mauritius and Botswana see renewed interest in fintech.

Tune in to the webinar here to learn how you can prepare your market entry strategies to tap the vast potential of the region.

You can also check out the post-webinar summary and webinar deck for more information.

With the surge in e-commerce and consumers in Africa spending more time online due to COVID-19, traditional brick-and-mortar retailers are spurred to pivot operations and build their online presence. Supermarkets, shopping mall operators, and even informal retail business owners in Africa are also optimising business operations and enhancing customer experience with technology. This ranges from improving data collection on consumer preferences for better marketing, implementing loyalty programmes, leveraging fintech-powered financing schemes, and even using virtual reality to create unique shopping experiences. Online B2B platforms have also emerged to help established brands access the informal markets.

Tune into the webinar here to learn more about the technological shift in Africa’s retail scene, and how you can better prepare your market entry strategies to capture exciting consumer and retail technology opportunities in the continent.

You can also check out the post-webinar summary for more information.

With a current estimated value of US $150 billion (~S$ 202 billion) and the COVID-19 pandemic further accelerating its growth trajectory, Africa’s transport and logistics sector holds much potential. To strengthen sector resilience, African governments are now focusing their efforts on building domestic supply chains and related transport infrastructure. Companies in Africa have also embraced digitalisation to reduce inefficiencies in all parts of the logistics chain and deliver optimal results.

Tune in to the webinar here to learn more about the fast-evolving transport and logistics landscape in Africa and the myriad of opportunities for Singapore companies, as the continent seeks to realise its full potential.

You can also check out the webinar summary for more information.

Despite economic disruption caused by COVID-19, East Africa remains the fastest growing region on the continent. Comprising 20% of Sub-Saharan Africa’s GDP and 33% of the sub-continent’s population, East Africa’s GDP growth is forecasted to rebound to 3.7% in 2021.

Singapore companies across various sectors are well-positioned to support the evolving needs of the region’s various markets. For instance, Kenya has a strong private sector across a diversified portfolio such as manufacturing and fast-moving consumer goods, while Rwanda has proven to be a good test-bedding ground for innovation. Uganda is an important land-linked logistics hub serving the greater Central and Eastern African region. Ethiopia has growing consumer needs given its population size and is fast becoming a leading manufacturing hub for exports.

Tune in to the webinar here to learn more about the vast opportunities in East Africa.

You can also check out the webinar summary and webinar deck for more information.

West Africa makes up 33% of the total population in Sub-Saharan Africa, the largest population cluster in the continent. Known traditionally to be the agri-commodities hub in Africa, the region is the top contributor of Africa’s Gross Domestic Product (GDP) at 28% in 2019. It is also an attractive investment location, contributing to 24% of Africa’s total foreign direct investment (FDI) in 2019.

Despite the global pressures stemming from COVID-19, West Africa still holds bright spots in key countries such as Ghana, Nigeria, Ivory Coast and Senegal across numerous sectors. Tune in to the webinar here to obtain the latest market insights on West Africa, and learn how you can capture a slice of the region’s opportunities.

You can also check out the webinar summary and webinar deck for more information.

Stay tuned for upcoming webinars!

Join us for an insightful session with numerous networking opportunities.


For event enquiries, please email

For media enquiries, please contact Lee Ling Ling (Ms) at