GIA Seoul Acceleration Programme
For Singapore-based tech startups and SMEs looking to expand into South Korea through Seoul.
Connects Singapore companies with in-market partners and opportunities to test and commercialise their solutions.
Applications are open all year round and participants will be accepted into the programme on a rolling basis.
About this programme
Organised by Rainmaking Expand, the GIA Seoul Acceleration Programme provides tailored market entry support via three phases:Phase 1: Go-To-Market Strategy Alignment: De-Risk Your Market Entry
Spanning 1-2 months, this phase focuses on working with your company to develop a clear, common understanding of your market entry strategy considering the specifics of the South Korean market. The process for this is tailored for every company as we recognise that no two market entry strategies are the same.
At the end of this phase, you will be able to identify assumptions on the business model, (re)define the customer segments and the value proposition best suited to them and master a compelling presentation for South Korea.Phase 2: Go-To-Market Strategy Execution: Develop Commercial Opportunities
Spanning 2-6 months, this phase focuses on the execution of the Go-To-Market strategy. During this phase, we focus on connecting with key players within the South Korea and developing relationships with potential partners. You can expect us to collaborate and navigate introductions which can lead to commercial outcomes such as partnerships, client projects, investment, joint research and more.Phase 3: Post-Programme Support: Commercial Engagement Development
After completing Phase 1 and 2, your company will move into Phase 3 for 18 months, which focuses on post-programme support. Phase 3 consists of regular check-ins and ad-hoc business introductions when we identify new potential leads in relation to your business needs. In order to maximise your success in South Korea, this post-programme support is tailored to your needs and requirements.
Rainmaking is a venture development firm focused on building next generation ventures and accelerating venture growth. Under the Rainmaking Expand programmes, they create commercial opportunities that help growth-stage startups to scale rapidly and bulletproof their expansion to new markets. They focus on achieving commercial outcomes, market access and comprehensive post-programme support for growth-stage companies they partner with.
How to apply
Complete a short application form here, and the Rainmaking Expand team will reach out to you.