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Back in 2007, husband-and-wife duo David Yim and Wong Peck Lin noticed that when it came to the frozen dessert, many Singaporeans would instinctively turn to the usual Häagen-Dazs, Ben & Jerry's or Magnum to satisfy their cravings. That is, until Udders burst into the scene.
When local chocolatier Aalst Chocolate first set up in 2003, it was driven by one singular mission—to bring premium made-in-Singapore chocolates to the world. Today, Aalst Chocolate sells 98 percent of its products to more than 50 countries globally.
Mr Fong Chi Chung’s story reads like a parable: A classic tale of the Country Mouse, armed with little more than a heavy parcel of ambition and dreams, making a mark in the bustling big city.
Churning out 50,000 puffs a day is no easy feat. With automation, Old Chang Kee is able to double its productivity, increase its capacity, and expand its market share in Singapore and beyond.